Contact
Podcast Episode

22: Running a video learning campaign with marketing tactics - Megan Power

Calendar Icon
March 18, 2019
Microphone icon
22: Running a video learning campaign with marketing tactics - Megan Power
File icon

Show Notes

What happens when the L&D Manager is also the Marketing Manager? You get to run a learning campaign! In this episode, Megan Power shares her story of using a video learning campaign to upskill retail staff on a new product line. She talks through how they produced and shared videos, used marketing tactics for engagement and used data analytics throughout the campaign to connect with their learners and track the phenomenal sales success.

Folder Icon

Resources

Episode 22 Transcript
Download Transcript
PDF
Pelpina Trip
Go to resource
Sam Rogers
Go to resource
Jayne Davids (MLPI)
Go to resource
Towards Maturity
Go to resource
Learning & Performance Institute (LPI)
Go to resource
L&D professional development events calendar where you can find free webinars and other events to enhance your skillset
Go to resource
Michelle Ockers
Your host

Michelle Ockers

An award-winning speaker, Michelle brings decades of learning and development experience as she interviews business leaders and learning professionals to uncover interesting stories, authentic conversations, and new insights.
Microphone icon

Never Miss an Insight

Keep the learning coming and check out our other recent episodes. Or subscribe to get podcast updates via email so you’ll never miss out on the latest tools, inspiration, and advice for beginner and advanced L&D professionals alike.
Learning Uncut Icon White

Get More Learning Uncut

We help organisations all over the world thrive with contemporary organisational learning. Whether you need support with your strategy, L&D capabilities, or something else, we can help you launch your next learning transformation.
Learning Uncut Logo Contact
crossmenu